Maximizing Marketing ROI with Business Analytics and AI

Maximizing Marketing ROI with Business Analytics: Benefits of leveraging business analytics and AI in marketing

According to a survey, you can save 15 to 20 percent of your marketing budget if you fully optimize your marketing using business analytics. In other words, if you record every strategy used in your marketing campaigns and save their results, you can analyze this data after a sufficient amount of time to determine what’s … Read full article

Blog Traffic To Conversions: 7 Tactics That Top Brands Use

Blog conversion is simply about getting visitors to take action.

Many people visit your blog. Fantastic! Your content marketing strategy is working well, and I appreciate that. But what if the visitor-to-conversion rate tells another story? Mostly, there are two major reasons blog traffic doesn’t convert: As a result, you are paying the ignorance tax by the following means: So, it’s crucial. If you don’t … Read full article

Top 9 Primary Reasons That 45% Of New Businesses Fail

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Before we get started with the top reasons why new businesses fail, let’s see how many new businesses actually fail early on. 20 percent of new businesses fail early on – say in the first 1 or 2 years. The percentage increases to 45 percent in the following four years, according to a small business failure … Read full article

8 Benefits Of Hiring External Consultants (#3 Is Huge)

Top benefits of using external consultants for business

Before we proceed to the benefits of hiring external consultants, let’s briefly see who consultants are and what they do. A consultant diagnoses problems, offers practical solutions based on his expertise and experience, or provides critical analysis for business development. There are two types of business consultants, internal consultants, and external consultants: Internal consultants are … Read full article

Top Small Business Blog Writers: Hire Budget Copywriters

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Hiring the right blog writer is as critical as having a blog for your business. So instead of directly suggesting the best places to hire a business blog writer, let’s discuss how it will impact your blogging strategy. Research reveals that blogs can get you 400% more traffic. More traffic can get you more conversions … Read full article